
Berlusconi on election day
Impartiality is one of the cornerstones of good journalism. So what happens when the entire broadcast media is either directly or indirectly controlled by the government? Is there any room for impartiality or is the news destined to be clouded with hidden agendas?
Let’s take a look at Italy. Prime Minister Silvio Berlusconi owns Mediaset, which runs the country’s three leading private television stations. RAI, the public station is also under his control. Not satisfied with broadcast media, Berlusconi is also a major shareholder of Italy’s biggest publisher, Mondadori and Italy’s biggest advertising company Publitalia.
During his election campaign in 2006, Berlusconi was omnipresent. Not a single day passed without the prime minister appearing on television, radio or in the papers, in both public and private media. According to Italian newspapers, he had more than 180 minutes of television time over a period of two weeks, while his opponent appeared for only eight minutes.
Impartiality is essentially about reporting both sides of a story without bias or favoritism. 180 minutes vs 8 minutes? I’m not too sure where the concept of impartiality fits into that equation.
For a bit more background information, check out the video report produced by PBS’s Wide Angle.